Rimac Refuses To Build An SUV Despite The Hype

Rimac Technologies will focus on engineering, development, production, and the supply of batteries for BEVs and PHEVs. Rimac is already closely connected to Hyundai, Kia, Pininfarina, and Aston Martin. The British brand’s Valkyrie hypercar already uses a battery provided by Rimac. Porsche already owns a stake in Rimac and is a partner in the Bugatti-Rimac venture.

While Rimac will never build an SUV, the cylindrical battery technology it’s currently working on will likely feature in several upcoming SUVs. The main aim is to decrease the cost of next-generation batteries, which it can then outsource to various other manufacturers. That’s how you make the big bucks, and it’s likely the main reason why Mate Rimac just isn’t interested.

Why sully the reputation Rimac has built with an SUV when there’s more money to be made elsewhere?

“We want to stay on the high-performance side. High performance, exclusive, low volumes,” said Matija Renic.

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